29 August, Thursday, 2024
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HomeSourcestelegraph.co.ukWagner Group goes mainstream as infamous Russian mercenaries gain corporate logo and...

Wagner Group goes mainstream as infamous Russian mercenaries gain corporate logo and skyscraper HQ

Move to plush new building in St Petersburg shows growing status of its leader and ‘Putin’s chef’ Yevgeny Prigozhin

The Kremlin’s mercenary Wagner Group has given itself a corporate makeover, ditching its skull and sniper crosshairs logo for an anodyne “W” and setting up headquarters in a plush skyscraper in St Petersburg.

The rebrand is part of Wagner’s remarkable shift from a shady Kremlin asset deployed to do Vladimir Putin’s dirty work in Africa and Syria to a mainstream militia that plays a crucial role in the Ukraine war.

At the office’s opening on the outskirts of St Petersburg on Friday, stocky men in sharp dark suits stood around in a spotless white foyer giving journalists interviews as Russian fighters in combat uniforms watched on.

Reporters were shown around the 23-storey glass and steel building, which had “PMC Wagner Group” and a new W logo emblazoned on the revolving glass door and reception desk. Wagner’s previous logo was a grinning skull framed by the crosshairs of a sniper rifle.

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