This is the world’s first ‘smart menstrual cup’ that tells you when to empty it

Smartphones, smart doorbells, smart TVs and now… smart menstrual cups.

Introducing Emm – a bio-wearable ‘menstrual health’ cup that not only tells you when it needs emptied but also records menstrual flow volume, flow rate, cycle length and regularity.

Think of it as a Fitbit… for your period.

The cup itself is made from medical-grade silicone and features a unique adaptive seal which shapes to everyone for complete reliability.

Holding as much blood as up to four tampons, it provides up to 12 hours of uninterrupted protection and comes with a special reusable applicator for easy, intuitive insertion, just like a tampon.