JOHN BOYEGA, like others, should learn to read the room before his bank statements.
He fought the Dark Side as Finn in the revived Star Wars franchise. But my guess is that if dark lord Kylo Ren had offered him enough money he would have switched teams.
It has emerged that the Bafta-winning actor is the latest star to throw his morals to the wind and accept thousands of pounds in return for promoting Qatar ahead of the 2022 World Cup this month.
He has teamed up with crisp giant Lays to front its ads which will drop around the tournament as part of a massive international campaign.
Lays is part of snacks giant PepsiCo – owner of Doritos, Starbucks and Lipton – which has paid the repressive Qatari regime millions of pounds in one of the biggest ever sponsorship deals in sport.