 Credit: Getty 3 The video game highlights many of the problems a small business faces Credit: SWNS Inspired by the retro 80s arcade scene, the aim of the game is to get from start to finish without being caught out by any of these tricky realities, and it's much harder than it seems. Those in the top three positions on the leaderboard will receive prizes, including up to £200 in 'life:style' gift vouchers - with a choice of over 125 brands - which can be won on a quarterly basis starting from Friday 8th September. Its creation comes after expert, Kate Hardcastle, revealed the pitfalls of running a small business - from being a huge time commitment to the social impact. Unrealistic expectations of running a business were also cited as something to watch out for, as she emphasises the reward is not just in results and finances – but also how you feel. It's also likely that startups will overstretch themselves during the early days with over-investing in things like equipment, staff or stock, so it's important to keep this under control and stay sensible. Kate has partnered with business insurance company, Superscript, which also commissioned research of 500 SMEs revealing the top stresses they faced at the start of their journey. She also stated the fear of failure is real but surrounding yourself with a 'dream team' of experts in all areas of the business will help release pressure and protect your company on all levels. Mai Fenton, CMO for the brand said: 'Starting your own business is never easy and we wanted to bring this to life through this retro-inspired SME City game. 'Our research shows that while work admin can be the bane of every business o){kind=link}
WILL you survive these office obstacles in this addictively frustrating game?
Playing the character of a business owner, ‘SME City’ requires you to navigate your way through a series of everyday company hurdles – from piled up paperwork to demanding clients.
Inspired by the retro 80s arcade scene, the aim of the game is to get from start to finish without being caught out by any of these tricky realities, and it’s much harder than it seems.
Those in the top three positions on the leaderboard will receive prizes, including up to £200 in ‘life:style’ gift vouchers – with a choice of over 125 brands – which can be won on a quarterly basis starting from Friday 8th September.
Its creation comes after expert, Kate Hardcastle, revealed the pitfalls of running a small business – from being a huge time commitment to the social impact.