![Pinterest](https://pinterest.com/pin/create/button/?url=https://uknews.evprotec.com/i-started-my-fashion-side-hustle-with-no-experiencenow-its-raking-in-millions/&media=https://uknews.evprotec.com/wp-content/uploads/2022/10/newspress-collage-20273955-1667209835602.jpg&description=WITH the cost-of-living crisis putting a huge financial strain on many, it appears that more and more people are pursuing side hustles in an attempt to earn some extra cash. One woman, Matilda Djerf, 25, decided to start her own side hustle, after she realised that working in a fish shop just wasn't for her. 25-year-old Matila Djerf started her own side hustle after realising that working in a fish shop wasn't for herCredit: instagram/matildadjerf Matila and her boyfriend Rasmus took a gamble starting their own company but it has now turned into a fashion empireCredit: instagram/matildadjerf The couple had no business experience before starting her side hustleCredit: instagram/matildadjerf Matilda is now a business owner and influencer with over 2.7million Instagram followers. In 2019, Matilda and her boyfriend Rasmus, decided to start a side hustle, without a business plan. Since then, the couple have turned their side hustle into a business worth millions and now have a mega team working for them. Matilda told Insider that when she was younger, she had fought hard to secure a job in a fish shop. She prepared extensively for her first day of work and spent hours the night before studying YouTube videos on how to slice fish so that when her boss asked if she could fillet one, she could say: "Hell yeah, I can." But as time on the job went on, Djerf revealed that she became frustrated with what she saw as a lack of innovation from the people above her. She explained: "They would always want to do everything in such a traditional way. "Whenever I came up with new ideas, it would always be like, 'No, this is what we usually do.' So I just realised this is not for me." As a result, Matilda, who was born and raised in Borås, a small town in western Sweden, decided that she wanted to be her own boss. As her social-media following increased and she received more opportunities to collaborate with brands in Sweden, she had a light-bulb moment in 2019. FABULOUS BINGO: Get a){kind=link}
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WITH the cost-of-living crisis putting a huge financial strain on many, it appears that more and more people are pursuing side hustles in an attempt to earn some extra cash.
One woman, Matilda Djerf, 25, decided to start her own side hustle, after she realised that working in a fish shop just wasn’t for her.
Matilda is now a business owner and influencer with over 2.7million Instagram followers.
In 2019, Matilda and her boyfriend Rasmus, decided to start a side hustle, without a business plan.