NEWS… BUT NOT AS YOU KNOW IT
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Dragons’ Den star Deborah Meaden could be in with a chance of securing a Christmas number one with one of the most peculiar-sounding festive tunes to date.
Let’s just say it involves armpits… and you can let your imagination do the rest before hearing the song and watching the rib-tickling advert for yourself.
While some Christmas commercials lean on the more sentimental, tear-jerking side, a new advert focusing on fresh-smelling armpits might take the biscuit as the silliest we’ve ever seen.