![Pinterest](https://pinterest.com/pin/create/button/?url=https://uknews.evprotec.com/chelsea-fans-see-through-embarrassing-kit-launch-as-they-spot-major-flaws/&media=https://uknews.evprotec.com/wp-content/uploads/2023/07/chelsea.jpg&description=SHIRT SHRIFT Published : 11:36, 10 Jul 2023 Updated : 11:36, 10 Jul 2023 CHELSEA have been called "embarrassing" after their new home kit was released without a sponsor. The Blues unveiled their retro 2023-24 home shirt despite still being in the hunt for a replacement for previous sponsor Three. 5 Chelsea have released their new home kit Credit: https://www.instagram.com/chelseafc/ 5 The Blues' retro shirt is modelled on the 90s Credit: https://www.instagram.com/chelseafc/ 5 Enzo Fernandez and Reece James modelled the design Credit: https://www.instagram.com/chelseafc/ The West Londoners' £40m a season deal with the mobile phone provider expired at the end of last season. Todd Boehly and Co had negotiated a deal with streaming platform Paramount+, which was vetoed by the Premier League. Prem chiefs deemed that the partnership could upset rights holders by promoting a rival. Chelsea were then set to enter a deal with gambling company Stake. But this fell through due to a fan backlash. Prem clubs will be banned from having gambling companies as shirt sponsors from the 2026-27 season onwards. Amid their sponsorship dilemma, Chelsea have released their new kit without one - although the launch came with a caveat. The new home shirt will not be available to fans until August 16 at the earliest - after the Blues have already kicked off their Premier League campaign. 5 Sam Kerr and Millie Bright don the sponsor-less kit Credit: https://www.instagram.com/chelseafc/ Chelsea's launch also warns: "Fans should be aware that the 2023-24 home kit that features on pitch may subsequently feature a front-of-shirt partner." This would leave fans having forked out for a shirt that looks different to the one being worn on the pitch. According to the Mail , Blues insiders have revealed that fans could be sent iron-on sponsor patches, should they strike a new agreement. Telegraph reporter Matt Law pointed out the flaws, labelling them as "embarrassing". One fan subsequently wrote: "Star){kind=link}
CHELSEA have been called “embarrassing” after their new home kit was released without a sponsor.
The Blues unveiled their retro 2023-24 home shirt despite still being in the hunt for a replacement for previous sponsor Three.
The West Londoners’ £40m a season deal with the mobile phone provider expired at the end of last season.
Todd Boehly and Co had negotiated a deal with streaming platform Paramount+, which was vetoed by the Premier League.
Prem chiefs deemed that the partnership could upset rights holders by promoting a rival.