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HomeSourcesmirror.co.ukBeauty brand behind viral hair mask Coco and Eve launch 'glowstopping' new...

Beauty brand behind viral hair mask Coco and Eve launch ‘glowstopping’ new skincare

Coco & Eve are famed for their tanning products and miracle-working haircare, but now they’ve branched out into the world of skincare to give shoppers the most ‘unreal radiance’

Its Like A Virgin hair masque took the TikTok world by storm and went viral for its magical abilities to hydrate, moisturise, and de-tangle the dullest, dryest, and frizziest of hair in just ten minutes. And now, Coco & Eve, best loved for its hair products and bali-inspired fake tan, have embarked on its newest beauty mission: “mega-glow” skincare, launching three products whose aim is to protect the skin and give you an “UNREAL radiance”.

Having gained quite the cult following since its inception in 2018, Coco & Eve was founded by Australian entrepreneur Emily Hamilton after she became inspired by the wellness and hair care culture of the Indonesian island of Bali. And today (Tuesday, September 26), it has launched a “glowstopping” trio of products – beginning with a power-couple double cleansing set (£32 – a seed-oil cleanser and fruit enzyme cleanser) and Antioxidant Hydrating Milky Toner £26) that gives you “five x stronger skin barrier”.

Speaking about branching into the world of skincare, Amy-Lee Cowey-Small, Coco & Eve’s Global Brand Director, said: “We know how to make products that not only evoke a sense of joy but are also backed by science and efficacy. Our skincare launch is no different. We believe these products can give you the glowiest, most radiant skin of your life. No dullness allowed.”

Made with IBR-Dragon, an eco-designed radiance-inducing extract from the Dragon Fruit, salicylic acid and Balinese botanical extracts Coco & Eve’s new skincare range, which dropped on Tuesday, September 26, claim to help protect against “free radicals and deliver anti-ageing benefits” – as well as making sure you have that glow.

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