So that’s that then.
Elon Musk’s takeover of Twitter, after much legal toing and froing, is finally complete, and many people genuinely believe the Tesla CEO could be the saviour of the platform.
The multi-billionaire turned up at Twitter HQ in San Francisco earlier this week and, true to his dad-joke sense of humour, carried in a kitchen sink and tweeted: ‘Entering Twitter HQ – let that sink in!’
The Tesla CEO has said the social media site needs massive changes. It’s no secret that he’s planning major job cuts and will implement his policy of free-speech first, though sought to reassure major advertisers that Twitter won’t become a ‘free-for-all hellscape.’
Personally, I’m not convinced – and I’m speaking from bitter experience.