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The real reason Kanye West pulled x-rated scandal on a boat with his new wife in Italy

After a buzz-worthy racy PDA moment and some backlash over his wife’s new outfits, Kanye West is receiving major criticism and experts have revealed why he’s leaning into the scandals

Kanye West and Bianca Censori have been hit with scandal after scandal during their Italian holiday. Now, experts are suggesting that it is all just one big publicity stunt to promote a major musical comeback.

As well as Bianca’s daring outfits causing outrage in Italy, the rapper and his apparent new wife’s actions on a boat have been heaving scrutinised after she was spotted sitting next to Ye, whose bum was out on the vessel.

Matt Yanofsky, PR expert and The Moment Lab founder told The Mirror: “It may be a weird scandal, but the history of pop music is that Madonna, Michael Jackson, Prince, and every other major recording artist used controversy to sell records. Would radio hosts be discussing Kanye’s potential new music without a scandal? I doubt it.”

Kyle Sandilands, an Australian radio show host with decades of music industry experience, has publicly called out Kanye on his show for doing just that. He said: “The whole thing is designed to create attention. Then boom, next week you’ll have music out.”

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