 signalled a forgotten truth: NFL franchises are incredibly valuable ever-appreciating assets. The sale of the Commanders set a new record for the most expensive sale of a sports team, replacing the sale in 2022. Last year, the Walton-Penner family paid £3.65bn ($4.65bn) to purchase the storied AFC West franchise. This came just four years after David Tepper bought the for £1.8bn ($2.275bn) in 2018. However, these figures pale in comparison to the Cowboys. The most valuable sports team in the world, the Cowboys lean on a lucrative combination of the franchise's brand and its incredible AT&T Stadium, which is valued at £940million ($1.2bn). The Cowboys are owned by billionaire businessman Jerry Jones, who purchased the franchise for £110m ($140m) back in 1989. Thirty-four years later, the NFC East team is valued at an eye-watering £7.2bn ($9.2bn) - and have been the most valuable NFL franchise for 17 successive years. While Dallas have only made the playoffs five times in the last 13 years and haven't won a Super Bowl since 1996, the franchise have continued to remain popular and marketable. The proved success brings in money as Robert Kraft's franchise have catapulted up the standings thanks to the dynasty powered by Tom Brady, so Jones will be undoubtedly keen to add a sixth Lombardi Trophy to the Cowboys' cabinet sooner rather than later. NFL franchises dominate the valuation leaderboard. According to Forbes, English Premier League club Manchester United are valued at £4.47bn ($6bn), leaving them behind seven of the 32 NFL fra){kind=link}
The Dallas Cowboys, the most valuable sports team in the world, remain the most valuable franchise in the NFL for a 17th successive year as America’s Team enjoyed 20 percent growth in 2023
The Dallas Cowboys remain the most valuable franchise in the NFL while the Detroit Lions enjoyed the greatest increase over the past year.
The incredibly lucrative sale of the Washington Commanders to the Josh Harris-led consortium, which includes NBA legend Magic Johnson, for £4.76billion ($6.05bn) signalled a forgotten truth: NFL franchises are incredibly valuable ever-appreciating assets. The sale of the Commanders set a new record for the most expensive sale of a sports team, replacing the Denver Broncos sale in 2022.
Last year, the Walton-Penner family paid £3.65bn ($4.65bn) to purchase the storied AFC West franchise. This came just four years after David Tepper bought the Carolina Panthers for £1.8bn ($2.275bn) in 2018.
However, these figures pale in comparison to the Cowboys. The most valuable sports team in the world, the Cowboys lean on a lucrative combination of the franchise’s brand and its incredible AT&T Stadium, which is valued at £940million ($1.2bn).