21 September, Saturday, 2024
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HomeFinancePoundland launches £1 own label range across ALL stores

Poundland launches £1 own label range across ALL stores

Poundland’s new Manor Grove range is a rival to the likes of Heinz and will include ketchup, mayonnaise and salad cream in similar branded product packaging costing just £1

Poundland has gone back to its roots by launching a £1 own label range to help those struggling with the cost of living.

The discount chain’s new Manor Grove range is a rival to the likes of Heinz and will include ketchup, mayonnaise and salad cream in similar branded product packaging, with all products costing £1.

This may sound like great news to shoppers struggling with the rising cost of their branded favourites, however, there is a catch to the Poundland products.

The items in the range are smaller than branded products, for example the Manor Grove ketchup is 17% smaller than Heinz’s offering, at 380g versus 460g.

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