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What I learnt… about market signals

Alexandre Mars is a serial entrepreneur who co-founded his first company A2X, an early web agency based in France, aged 22. He went on to lead two other businesses in the US and Europe, which he sold, before setting up Blisce, a venture capital fund based in New York and Paris that backs consumer-facing companies such as Headspace, the digital health platform, and Harry’s, the subscription razor brand. In 2014 he also launched a foundation called Epic, which links innovative not-for-profit organisations with donors and philanthropists keen to make an impact.

The truth is that most ideas are recycled, and where they truly originated isn’t the most important thing. The sooner you accept this, the sooner you can begin to create the essential conditions for

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